Agency: Pearlfisher London
Showing posts with label Packaging. Show all posts
Showing posts with label Packaging. Show all posts
October 04, 2007
June 25, 2007
Nike "Stadium"
Cannes Lions 2007 Promo Winner
"A limited number of Nike shoeboxes were transformed to house a stadium within by inserting a printed sheet of the stadium interior with embedded sound chips. So you could hear the crowd go wild when the box was opened."
Agency: Publicis, Singapore
Regional Creative Director: Calvin Soh
Creatives: Loh Weicheng, Yvonne Chia
DI Artist: Jimmy Leow
Project Manager: Gwynn Wong
Associate Account Director: Jason Tan
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